Customer Case Stouwdam Sports | PAY. & CycleSoftware pay a visit to Stouwdam

PAY. & CycleSoftware pay a visit to Stouwdam Sports

Omnichannel’ has been an ongoing e-commerce trend where physical stores are combined with an online channel, the webshop. In this article we talk to the owner of Stouwdam Sports, Henk Schra. Henk will tell us about the payment solutions he uses via PAY. for the physical store and webshop of Stouwdawm Sports. Jebbe Sluiter, co-owner of Cyclesoftware, will tell us about customer needs and the innovative solutions that have been designed to meet these needs.

One system for online and offline payments

According to Henk Schra, owner of Stouwdam Sports, consumers expect to receive their order within 1 to 2 days which is why they only choose webshops that have the desired product in stock.

That is why Henk has chosen to work via CycleSoftware and PAY. while building a system where the stock of the physical store is kept in the webshop. All payments are made through one system. Customers can pay online, in the store or with a help of a payment link that they receive via their e-mail or SMS.

An anonymous customer:

I’ve just received a text message with a payment link that my bike is ready. I was able to pay for the item right away. I have never paid this way before but it was worth it. It worked fantastic!"



Jebbe Sluiter explains: "Nowadays consumers want to pay as quickly as possible. On the other hand, the merchant also strives for one system that can control everything for both the physical store as the webshop."

CycleSoftware and PAY. make every effort to make this process as smooth as possible. You can use the system of PAY. for both online and offline payments. This way you can offer your customers the most efficient way to pay. As soon as CycleSoftware registers the merchant, many payment processes will be carried out by PAY.

This makes doing business easier. Also in the bicycle industry.


For more information, contact us at or by telephone on 088-88 666 66 and one of our specialists will be happy to help you.
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