Spread payment is one of the ways consumers shop first, then pay later, or "Buy Now, Pay Later" (BNPL).
With BNPL payment methods, consumers defer the time of payment. Consumers, due to increasing digitalization and consumption, increasingly need flexible payment methods, such as installment payments, also known as "paying in installments. In 2025, it is estimated that 12% of all e-commerce spendingwill be done via deferred and back payment methods: these will increase from around 350 billion euros in 2019 to 690 billion euros in 2025. An increase of up to +92%.
Flexibility
Millennial and Gen Z consumers in particular are driving the growth of this payment option. Paying in installments is popular with this target group, as large (and sometimes necessary) purchases are more easily within reach.
Convenience
Ordering through installment payment methods like Klarna is often done with just one click. No more extensive data needs to be filled in during check out.
Security
Consumers experience the 'shop now, pay later' concept as very safe: after the order is received, payment is completed in parts. This way, customers know for sure that they are paying for what they actually wanted to receive.
Trust
Moreover, because of their familiarity, the well-known spread payment methods add trust during the shopping process, and even work as a conversion-enhancing tool. Offering spread payment attracts new customers to your shop/store.
Various spread payment methods can be connected via Pay. Good to know for you as an entrepreneur: the payment methods completely take over the payment risk. So you always receive the payment, regardless of whether a consumer has already paid.
Offering installment payments to your customers has several advantages.
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