Payment methods

What is AMEX?

American Express (AMEX) is one of the three largest credit card companies in the world. And that is exactly why it is a widely used online and offline payment method. The American Express credit card is popular because of the extensive service and the many extras AMEX offers (i.e. the loyalty program). On top of that, consumers can choose between a Green Card, Gold Card or the Platinum Card.

In addition to Visa and Mastercard, you can also add AMEX as a payment method to your webshop via Pay! With American Express your customer can make purchases and pay for them afterwards. The amount is not debited directly from the account, but billed at a later time by the credit card company by means of an invoice to the buyer (your customer).

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American-Express-1

Increase your international reach with American Express.

The credit card is a suitable payment method for every entrepreneur who offers his products abroad. Not only because it is a popular payment method all over the world, but also because paying larger amounts in your webshop is no problem at all with an AMEX credit card. On top of that, your customer can pay for their purchases directly online. With AMEX as a payment method in your webshop you are guaranteed to have an enormous international reach of potential customers.

The use of American Express is also very popular in The Netherlands. No less than 5% of the Dutch credit cards are AMEX credit cards and they provide 15% of the credit card turnover. In other words: consumers with an AMEX credit card are generally 'big spenders'.

 

AMEX loyalty program.

American Express has a loyalty program with an extensive reward system. For every euro spent with the AMEX credit card, the user receives one Membership Reward point. In this way, AMEX credit card users can save up for gifts, discounts, airline tickets or hotel stays. Take advantage of this information as an entrepreneur and find out if you can also bind your (potential) customers to your product or service through a loyalty program.

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Payment method American Express in your webshop.

You can easily add American Express or one of our other payment methods to your webshop with our free and ready-to-use plugins. You can download the plugins from our Admin Panel for various popular systems such as Magento, OpenCart, WooCommerce and more. AMEX is available from the Business package (M).

Paying via American Express, how does it work?

  1. The customer completes the order and chooses American Express as payment method. The next step shows the Pay. payment screen.
  2. In the payment screen, the consumer has the option to change the language. After this step, your customer can enter his/her personal details and card details and click on "pay now".
  3. Before paying, the customer will be directed to the additional AMEX 3D Secure verification step called American Express SafeKey.
  4. In the meantime, Pay. will process the transaction. This will take a few seconds.
  5. The payment is successful after the customer has confirmed the payment with the additional security check SafeKey and Pay. has processed the transaction. The consumer will then be redirected to the order confirmation page of your webshop. The text on this page can be adjusted accordingly to your wishes.

 

American Express SafeKey.

Every American Express credit card comes with the extra verification SafeKey. AMEX users can only make payments with this security check if the bank or card issuer adds this service to the credit card. In some cases, when paying with American Express, and in addition to the card details, you will also be asked to enter other necessary information (i.e. the numbers on the back of the credit card or an additional password).

The advantages of AMEX at a glance.

  • Belongs to one of the three largest credit card companies in the world
  • Expand your reach and receive payments from all over the world
  • Popular because of the extensive loyalty program
  • Fraud prevention through PAY.
  • Extra security check by PAY.
  • Link AMEX easily and quickly to your webshop

Why Pay. behind every payment?

Growing with your business means you need as much relevant data and insights as possible. You'll find those in the dashboard and the Pay. app.

Pay. offers your customers all the payment methods they expect - and more. This way, you develop a superior customer experience and the highest conversion rate.

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