PAY. contributes to the future vision of Betersport to become the leading provider of sports equipment in the Benelux
The success of Betersport started in 2005. Owner Yves Stout put his treadmill for sale on Marktplaats. He soon noticed the growing demand for home equipment. With his idea he quickly took action and so he set up Betersport, one of the first online webshops in The Netherlands.
Now, 15 years later, Betersport has grown into a company with a team of more than 25 employees, including movement experts, product specialists and professionals in logistics, sales and marketing. In addition, Betersport has expanded its online sales to Belgium (Betersport.be) and in 2018 to France (Bonsports.fr).