In 2014, out of a growing demand for a solid omnichannel solution, the idea for Afosto was born. Initially, founders and childhood friends Tjeuke and Peter began their venture by tackling and solving development issues related to connecting POS systems to e-commerce platforms such as Magento and WordPress. Sander Kah, Sales & Marketing Manager at Afosto, adds: "Tjeuke and Peter were doing everything in the development field and wanted to do the linking of cash registers with webshops from one place in the best possible way. That's how Afosto was born."
A resilient and lightning-fast platform
Afosto is a SaaS platform aimed at ambitious entrepreneurs who want to grow in an efficient and scalable way. Afosto does this by offering an e-solution suitable for optimizing business processes using software. Think of connecting cash registers, instore screens and webshops through one system that allows retailers to sell both online and offline. Sander: "The advantage is that you have your orders and product data in one place and you don't have to manage this information in different places. A nice addition to this is that our platform works quickly and is flexible and fully composable."
By managing all your product data in one system and controlling your other channels from there, you save an enormous amount of time and costs. By being smart about your product specifications and data structures, you use Afosto as a central point in your organization to manage your product data. That way you don't have to log into different accounts and you don't spend time duplicating data.
There are many other players offering similar services. But the big difference with Afosto is that the company has all the knowledge and expertise in-house and puts personal contact first." We are a Dutch company with our own developers, consultants and marketers at our disposal. This allows us to distinguish ourselves in the level of service and onboarding with our competitors," says Sander. Afosto therefore schedules weekly sessions with customers and guides them through the onboarding process. Sander nods, "It can be quite time-consuming to connect all sales channels. We therefore always guarantee that, whatever the situation, we are there for our customers."
